The world and fashion are changing rapidly - Imperity is constantly responding to new challenges and trends: their products have been vegan since last year and come in recycled packaging for hairdressers, with the goal of completing this major transition for all products by the end of 2024. The colors of Singularity cream hair dye have been refreshed, with 33 stunning new shades arriving to meet the current needs of hairdressers: cool browns, cool ashy blondes not only in depth 12, ultra reds... and the list goes on.